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01/24/2011

Book Review: Brazil on the Rise


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Brazil on the RiseBrazil is a country that has become an industrial and agricultural superpower in the world market. However, it is a country still not well known to many and “hardly on the radar screen" to most Americans. Larry Rohter’s new book, Brazil on the Rise: The Story of a Country Transformed, is an excellent introduction to Brazil. He was in Rio de Janeiro for 14 years as a correspondent for Newsweek and the New York Times.

Larry Rohter starts off on the culture of Brazil, which stress, “enjoying one’s life on earth. ” Despite this dramatic contrast to the 24/7-driven suits on Wall Street, Brazil has created “one of the most balanced, diversified economies in the world. ” Even in this land of enjoyment and economic dynamism, there are some problems, such as a high disparity between the rich and the poor, resource exploitation on the Amazon and continued excess bureaucracy in government.

Brazil should have a prominent place on the radar screen of financial professionals. This new book is an opportunity to get Brazil on your radar.

–Bill Hayes

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