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08/06/2012

Career Podcast: The Key Components of an Elevator Pitch


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Career Coffee Podcast: Elevator Pitch

Can you answer the question, "What do you do?" concisely, without hesitation, and in a compelling way? If not, you may need to work on your elevator pitch. Career coach Pat Drew talks about the key elements of a solid, effective pitch and why this commonly overlooked career management step is so important. 

Things to remember:

  • Five questions a good elevator pitch should answer:
    1. What do you do and what are you passionate about?
    2. What is the problem or challenge your services address?
    3. What benefits do you bring to the table?
    4. What is your credibility?
    5. What is your goal?
  • Advertise your value to others – otherwise, they'll never know.
  • Think about your pitch objectively. You're not bragging; you're presenting essential facts about yourself.
  • Be able to communicate clear career goals for the future.

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